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AWWA JTMGT61354

M00000649

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AWWA JTMGT61354 Sustainable Strategic Planning - a Case Study

Conference Proceeding by American Water Works Association, 02/01/2005

Arnett, Cliff

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This slide presentation outlines information on an effort by the Columbus Water Works (CWW) in Columbus, Georgia, to align strategic planning with operational plans. The presentation shows how the planning approach is tailored tounique CWW strategic planningneeds, the scanning phase focuses planning effortand creates alignment on CWW issues, planning phase creates clear strategic directionwith organizational accountabilities, the doing phase makes strategiesoperational or creates new initiatives, filtering landscape elements focuses on themost relevant and important external strategicfactors, strategy links, leadership role and alignment, and the Columbus Water WorksStrategic Plan Format.